Let me be honest with you about something. Hiring a business coach still makes me nervous, and I am really slow to pay a lot of money to anybody. Coaches and consultants tend to be a lot of money. And I am a researcher. I read websites and sales pages and reviews and testimonials. I watch how people interact with others on social media. It takes a lot for me to trust someone with a big investment. Laurie is the same way, even though we come at it differently. We have both been on either side of this fence. We have had investments that changed everything. We have also had…
-
-
What if the money you are afraid to spend is the very thing holding your business back? That is the tension I have lived in for years. Some of my smartest moves came through big investments. And I have also wasted money in ways that made me cringe. Both are true. But here is what I have learned. Smart spending is not about never spending. It is about knowing how to spend well. This guide is built in three stages. The heart, the head, and the habit. Start where you are. Where To Start Which of these sounds like you? You do not have to read this in order. Start…
-
For years, I thought confidence would come first. I thought one day I would wake up and spending money on my business would feel easy. I thought the fear would disappear, and then I would finally be able to invest. That is not how it works. I have learned that confidence does not come before you spend. It comes after. It is built, one decision at a time, and usually through a few decisions that did not go the way you hoped. So let’s talk about how to build confidence in your spending decisions. You Have To Start Spending To Get Good At Spending This is the part nobody wants…
-
I didn’t always have a filter for spending money. For a long time, I just reacted. If something was on sale, I bought it. If someone I admired recommended it, I bought it. If I was afraid of falling behind, I bought it. And then I would sit with the purchase and wonder if I had done the right thing. Over the years, I have learned to slow down. I have learned to ask myself some honest questions before I hand over my credit card. Not because I am afraid of spending. But because I want to spend well. So today I want to walk you through what to ask…
-
There is a certain kind of email that gets me every time. It is the one with the big sale. The bundle. The one that says everything is included for cheap, and it is only available until midnight. And for a long time, I bought it. I want to talk about the spending mistakes that cost you time and money, because we have both made them. Every entrepreneur has a story like this. There is a course we did not finish, a coach that did not deliver, or apps we did not end up using. And it is really easy to beat ourselves up over bad investments. So let’s talk…
-
I still remember the first time I invested real money in a course. I was terrified. Not because I did not believe in what I was buying. Because I did not have a track record of spending money on my business. Every dollar felt personal. Every purchase felt risky. But looking back now, some of the best money I ever spent was on courses that taught me skills I still use today. And some of the worst money I ever spent was on courses I never finished. So how do you know the difference before you hand over your credit card? Let’s talk about how to know if a course…
-
One of the fastest ways to waste money in your business is to pay for a platform that does not fit how you actually work. I know this because I have done it. And here is the thing. We have very different approaches to platforms in our own businesses. One of us goes for the long-term vision. The other goes for what is actually needed right now. Neither one is wrong. But we have both learned that the right platform can save you time and money, and the wrong one can quietly drain both. So how do you choose platforms that actually fit your business? Let’s talk through it. The…
-
Let me tell you something about myself. I am a self-proclaimed cheapskate. I do not spend money easily. And when I do spend money on a tool for my business, I want to know it is going to be worth it. Laurie is different. She looks at the long game and goes, “Yeah, I’m going to invest in this now because I know I’ll need it later.” And honestly? That has served her well. But here is the thing we both agree on. Not every tool is worth your money. Some tools save you hours every single week. Others sit there unused while you keep paying for them month after…
-
The reality is, a great idea isn’t what makes an entrepreneur. It’s what we do with our ideas, and our willingness to keep having them.
-
There comes a point in every business where your own grit and creativity are no longer enough. You can only go so far on sheer determination. And if you are anything like I was, you hit that wall faster than you expected. I want to talk about that moment today. The moment when doing it all yourself stops being a badge of honor and starts being the very thing holding you back. Because here is the truth. Most of us start our businesses trying to make it work on our own sheer creativity and our own grit and our own time, our own manpower. And all of that is amazing.…
